To attract our audience we used mystery and confusion. We did this by using a voice over on a black screen as the very first thing the audience are shown, so that they would be more focused on what was being said. This draws importance because as there are no interesting visuals then all the concentration will be on the sound which is what we wanted in order to draw the audience in and to keep their attention.
Another way we did this was by using the out of focus eye shot after the voice over and at the end. This was done at the beginning in order to make the audience purposely confused as to what is happening. We wanted them to question what they were seeing so that they would want to watch more and find out why this is happening. In all thrillers there is the element of confusion, as to who is the killer and why did they strike? This confusion also creates suspense and we used this generic thriller feature to keep our audience attracted to our opening sequence.
Audience research is another thing we did to address our audience. We made a questionnaire on some generic elements of thrillers and gave it to a group of wide age ranges. We then took these back and analysed the results as to if we should change anything. For example we asked if they preferred to have a male or female killer and 60% said they preferred a female antagonist. We also asked what gender they preferred the victim to be, man or woman and 80% said they preferred the man to be the protagonist. Looking at these results we obviously decided to keep the genders in the same suppressor/victim situation in order to keep our audience happy and interested in our film.
If the audience weren't happy with our film then this causes failure to us as a film team because the audience are extremely important to any film. We as a film production team need to recognise the importance of the audience because if there's no audience then there's no profit, and this can result in possible bankruptcy to the production and distribution company because the audience's cinema fees go towards the overall costs of the film. When making a film you want to override the costs of the production of the film so by attracting an audience and keeping them interested, the companies involved in producing and distributing the film will generate a profit.
To make sure a sample audience enjoyed this film we did a screening of our opening sequence and gave them a feedback sheet because this would be the first time we would get feedback from an audience other than ourselves. The audience was a total of six people which is small but we realise that if we were making this into a proper film then our sample audience for a preview screening would have to be a lot bigger in order to generate a statistical feedback result.
We asked this select audience if they noticed any continuity errors and they all said no which was amazing because with any film there can't be any continuity errors because then it would be disrupted and create less realism for the audience.
Another question we asked was if there was anything they would change or improve and the results were that nobody would make any changes or improvements! This is obviously brilliant because it proves that we took on board what our audience research results were and that the audience was pleased with it.
If the audience weren't happy with our film then this causes failure to us as a film team because the audience are extremely important to any film. We as a film production team need to recognise the importance of the audience because if there's no audience then there's no profit, and this can result in possible bankruptcy to the production and distribution company because the audience's cinema fees go towards the overall costs of the film. When making a film you want to override the costs of the production of the film so by attracting an audience and keeping them interested, the companies involved in producing and distributing the film will generate a profit.
To make sure a sample audience enjoyed this film we did a screening of our opening sequence and gave them a feedback sheet because this would be the first time we would get feedback from an audience other than ourselves. The audience was a total of six people which is small but we realise that if we were making this into a proper film then our sample audience for a preview screening would have to be a lot bigger in order to generate a statistical feedback result.
We asked this select audience if they noticed any continuity errors and they all said no which was amazing because with any film there can't be any continuity errors because then it would be disrupted and create less realism for the audience.
Another question we asked was if there was anything they would change or improve and the results were that nobody would make any changes or improvements! This is obviously brilliant because it proves that we took on board what our audience research results were and that the audience was pleased with it.
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